Designed to naturally fade over time.
Wash denim sparingly to maintain the garment and reduce environmental impact. Turn the piece inside out and handwash or machine wash on a cool, gentle cycle with similar colours. Use a gentle, eco-friendly detergent and avoid harsh chemicals or stain removers, which can affect the colour. To remove persistent stains, gently rub with soap and water before washing.
To bring your jeans back to shape without washing them, gently tumble dry them on a low setting for a short period of time.