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Denim

Made from durable 100% Cotton, Assembly Label denim is is the foundation of every wardrobe.

COMFORT
Denim is known for its durability, form and function. Each season we introduce fresh silhouettes and shades, made to be worn every day.

QUALITY + LONGEVITY
Assembly Label denim is designed to stand the test of time, offering custom-feel fits and quality you can rely on. The colour will naturally fade over time for a relaxed look.

How To Care For Denim

The following guide outlines how to wash, store and maintain your denim to achieve optimal longevity.

STORING
To store denim correctly between uses, we recommend folding or rolling into a cupboard or drawer. Due to denim durability, they can also be stored on a hanger.

MAINTAINING
Extend the life of denim by reducing the number of washes. As an alternative to washing, refresh denim with a garment steamer, opt for airing or use a deodorising garment care spray.

WASHING
To ensure the material’s longevity and maintain the custom-feel fit and colours, we recommend reducing the number of washes. When it is time to wash, follow these guides:

1. Gently turn the piece inside out and hand or machine wash on a cool, gentle cycle with similar colours. Use a mild, eco-friendly detergent and avoid harsh chemicals or stain removers, which can affect the colour.

2. To remove persistent stains, gently rub with soap and water before washing.

3. We recommend to not bleach, soak or tumble dry.